Lincoln Financial (The Lincoln National Life Insurance Company) vs COUNTRY Financial
Comprehensive side-by-side comparison of indexed universal life insurance companies
Lincoln Financial (The Lincoln National Life Insurance Company)
Founded: 1905
Radnor, Pennsylvania
Assets
$321 billion in end-of-period account balances
IUL Experience
20+ years
Products
6
Avg Cap Rate
10.00%
Key Strengths
NEW Elite Indexed Universal Life Portfolio (2025)
New Multiplier Riders for enhanced performance
Dual IUL designs for different optimization approaches
120-year-old company
Serves 17 million customers
COUNTRY Financial
Founded: 1925
Bloomington, Illinois
Assets
$12 billion
IUL Experience
5+ years
Products
1
Avg Cap Rate
9%
Key Strengths
Offers IUL products
COUNTRY Financial Indexed Universal Life with 100% participation rate, 0% floor
Forbes #1 life insurance provider ranking (2024)
Detailed Feature Comparison
| Feature | Lincoln Financial (The Lincoln National Life Insurance Company) | COUNTRY Financial |
|---|---|---|
| Founded | 1905 | 1925 |
| Headquarters | Radnor, Pennsylvania | Bloomington, Illinois |
| Assets Under Management | $321 billion in end-of-period account balances | $12 billion |
| Years in IUL Business | 20+ years | 5+ years |
| Number of IUL Products | 6 | 1 |
| Typical Cap Rate Range | 9.50% - 10.50% | 8% - 10% |
| Participation Rates | 105% | 100% |
| Minimum Premium | $5,000 annual | $5,000 annual |
| Issue Ages | 0-85 years | 0-85 years |
| Underwriting Speed | 2-4 weeks standard | 2-4 weeks |