COUNTRY Financial vs Protective Life Insurance Company

Comprehensive side-by-side comparison of indexed universal life insurance companies

Updated 2025
Independent Analysis
Professional Ratings

COUNTRY Financial

Founded: 1925

Bloomington, Illinois

Financial Strength Ratings

AM Best A+
Assets
$12 billion
IUL Experience
5+ years
Products
1
Avg Cap Rate
9%

Key Strengths

Offers IUL products
COUNTRY Financial Indexed Universal Life with 100% participation rate, 0% floor
Forbes #1 life insurance provider ranking (2024)
Visit COUNTRY Financial Website →

Protective Life Insurance Company

Founded: 1907

Birmingham, Alabama

Financial Strength Ratings

AM Best A+
S&P AA-
Assets
$120 billion
IUL Experience
15+ years
Products
2
Avg Cap Rate
9.5%

Key Strengths

Forbes: 'Best for Universal Life'
USA Today: Best carrier overall
Competitive internal policy costs
Term policies up to 40 years
Strong Japanese parent backing (Dai-ichi Life Holdings)
Visit Protective Life Insurance Company Website →

Detailed Feature Comparison

Feature COUNTRY Financial Protective Life Insurance Company
Founded 1925 1907
Headquarters Bloomington, Illinois Birmingham, Alabama
Assets Under Management $12 billion $120 billion
Years in IUL Business 5+ years 15+ years
Number of IUL Products 1 2
Typical Cap Rate Range 8% - 10% 8% - 11%
Participation Rates 100% 110%
Minimum Premium $5,000 annual $5,000 annual
Issue Ages 0-85 years 0-85 years
Underwriting Speed 2-4 weeks 2-4 weeks standard

COUNTRY Financial IUL Policies

COUNTRY Financial Indexed Universal Life

Cap Rate: 8% to 10%

Floor: 0%

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Protective Life Insurance Company IUL Policies

Protective Indexed Choice

Cap Rate: 8% to 11%

Floor: 0%

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Custom Choice UL

Cap Rate: 8% to 11%

Floor: 0%

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